A landing page that caters to user experience means a higher conversion rate. We wrote this blog to remind marketers of the importance of creating optimized, user friendly landing pages to improve their conversion rates. Here’s what you’ll find in this post: 1)...
Email marketing is as strong as ever, and the standard of quality is extremely high for businesses to stay competitive. Even if you consider yourself an expert at email marketing terminology, there’s a chance you’re still unclear about the technicalities of getting an...
If you’ve ever written a blog post for a WordPress website before, chances are you’ve heard of the Yoast SEO plugin. The Yoast SEO plugin is one of the most popular SEO plugins available in WordPress, ad it’s extremely popular because of how cost effective it is for...
With 38,717,166 downloads, the WordPress plugin WooCommerce powers over 28% of all online stores. Among the millions of online stores out there, many of these ecommerce websites are not reaching their full SEO potential. When you use WooCommerce, you have an excellent...
Your brand authority online is a key component of the success of your digital marketing efforts. Unlike more concrete marketing KPIs, the perception of your brand might seem more difficult to control. If your business doesn’t have a long track record or a brand name...
