The Ultimate WooCommerce Guide for Beginners

For businesses with a WordPress website looking for the best ecommerce solution, WooCommerce is almost always the top choice. About 3 million websites use WooCommerce, and it has become the most popular ecommerce plugin for WordPress over the past five years. Our...

The Ultimate Guide to Event Marketing in 2023

This is the ultimate event marketing guide to creating a thorough event marketing plan in 2023 in 5 sections with examples and actionable tips. Regardless of the type of event you are planning, there are universal best practices that can make a positive impact on your...

What You Need to Know About the Google Maps API Update

Big news: if you have a map powered by Google on your website, now you’re going to have to pay for it. If you want to continue displaying your company’s location via Google Maps on your business website, you will have to start paying according to Google’s announcement...

Introduction to Google Display Ads

The Google Ads Display Network is one of the best options for digital advertising available to businesses today. As we went over in our Google Ads search advertising primer, Google makes it easy for advertisers to deliver extremely targeted messages based on their...

54 Email Marketing Terms & Definitions

Studies continue to show that email marketing drives the highest ROI across digital marketing efforts, so ignore the myths that say email marketing is dead. Make sure you’re giving this valuable channel the proper love and attention in all of your digital marketing...

How Email Works: The Technical Side of Email Delivery

Email marketing is as strong as ever, and the standard of quality is extremely high for businesses to stay competitive. Even if you consider yourself an expert at email marketing terminology, there’s a chance you’re still unclear about the technicalities of getting an...

Yoast SEO Best Practices To Grow Your Visibility

If you’ve ever written a blog post for a WordPress website before, chances are you’ve heard of the Yoast SEO plugin. The Yoast SEO plugin is one of the most popular SEO plugins available in WordPress, ad it’s extremely popular because of how cost effective it is for...