How to Win at Influencer Marketing

In today’s social-media driven consumer world, having the right spokesperson for your business is crucial. By finding the right social media influencer(s) to represent your company, you can boost your online exposure organically and encourage customer engagement....

5 Common Problems With Loyalty Marketing Programs

Loyalty programs when performed properly can drive a large influence when customers are making major buying decisions and also provide centralized data on customers’ shopping habits. Many companies are intimidated by loyalty programs as they can sometimes be cost...

SEO for Shopify: An Easy Optimization Guide

No matter what ecommerce platform you use for your online store, ensuring that every webpage is search engine optimized makes a positive impact. Shopify is one of the most popular and user-friendly ecommerce platforms available, with built-in SEO features to help...

The Ultimate WooCommerce Guide for Beginners

For businesses with a WordPress website looking for the best ecommerce solution, WooCommerce is almost always the top choice. About 3 million websites use WooCommerce, and it has become the most popular ecommerce plugin for WordPress over the past five years. Our...

The Ultimate Guide to Event Marketing in 2023

This is the ultimate event marketing guide to creating a thorough event marketing plan in 2023 in 5 sections with examples and actionable tips. Regardless of the type of event you are planning, there are universal best practices that can make a positive impact on your...