Project Role:
- Web Design and Development
- Restaurant Reservation Integration
- On-site SEO Optimization
- Animation via GreenSock JS
Emeril Lagasse’s The Emeril Group approached our design partner agency about a full rebranding and relaunch of their digital properties and websites.
Between our partnership, we’re relaunching all of their digital presence, with the 34 Restaurant & Bar being branded and launched as one of the newer establishments from this prolific restaurateur.
Challenge & Solution
The Challenge
The Solution
Some of the features include interactive animated menus, dynamic reservation integrations, and a website that tells the story of Emeril's Portuguese influence.
Deliverables:
Scalable Restaurant Content
Chainlink created a custom, modular, WP back-end for Emeril’s marketing team to easily maintain location-specific restaurant content, including seasonal menus, changing staff, specials, and a rotating wine list.
Deliverables:
Enhanced User Interaction
The mobile-responsive UI allowed users to intuitively browse 34 Restaurant & Bar’s latest menu offerings and wine lists, ensuring an optimal experience on any device. Compliance with accessibility standards broadened 34’s appeal, making the site user-friendly for all customers.
Deliverables:
Dynamic Reservation Integration
Chainlink developed a dynamic reservation button that allows diners to simply book straight from the restaurant website without having to go offsite.
