Google Ads Network Guide 2019

As Google continues to improve and expand its advertising products, it’s challenging to decide which options will produce the best results. There are plenty of factors to consider before running any kind of Google Ads campaign. In most cases, you’ll want to split your...

How People Use Search Engines: A Guide to Search Intent

Refining your search engine optimization strategy can feel overwhelming with so many tools and techniques at your disposal and factors to take into consideration. If you’re just beginning to delve into the world of SEO, it’s important to start with the basics. It’s...

Structured Data for SEO 101

Structured data, easily crawlable link structures and XML sitemaps are just three of the more complicated aspects of technical SEO. The technical side of SEO is still an aspect of search engine optimization that many digital marketers don’t fully understand or...