The Google Display Network has enabled online advertisers to reach a wide audience across millions of websites for more than fifteen years. In 2019, Google Display Ads are still extremely effective. We wanted to provide 40 quality examples of current Google Display...
Quick note – this post focuses on development for WordPress using the Divi Theme and WP-Rocket’s built in LazyLoad feature, however I’m sure much of the code or best practices would apply for website developers using LazyLoading and Anchor Link Smooth Scrolling across...
PROMOTIONAL EMAILS Promotional emails are sent with the intention of driving a consumer purchase or making a conversion. Promotional emails range from one-time offers to full email marketing campaigns, however when done properly provide your readers with more than...
SUBSCRIBER EMAILS Subscriber emails allow you to maintain an active dialogue with your customers and clients, as they’ve opted in to receive and read your updates. Make the most of each subscriber email effort by providing targeted, relevant content to your loyal...
BEHAVIORAL EMAILS It’s important to understand your customers’ behavior in order to send them emails that resonate. Emails under this category account for human consumer behavior and are often automated and targeted messages based on how your contacts interact with...
Facebook ads help businesses achieve a variety of different objectives (spreading brand awareness, increasing conversions, driving sales, etc.) Our team updated this blog post with 100 new examples of Facebook ads to inspire your future campaigns. We hope this updated...
Paid search is still the leading digital advertising channel in 2019. According to industry publications such as Search Engine Journal, digital ads will only continue to expand their dominance in the advertising world. In fact, IAB and PwC’s 2018 report showed that...
TRANSACTIONAL EMAILS Since you have to send transactional emails anyway, why not make it an enjoyable and productive experience for you and the customer? Too many marketers underestimate the power of transactional emails, but they can be an extremely valuable tool....
ONBOARDING EMAILS Well-designed onboarding emails can guide new customers in the right direction and set the tone for their experience with your company. Table of Contents: Download the Entire E-Book! Welcome Emails Getting Started Emails Free Trial Ending Emails...
Download the Entire Guide Now! In May 2018, Google rolled out a new and improved version of Google News. The AI-based news aggregator provides a steady and evolving stream of news stories for readers. One appeal of Google News is its “For You” tab, which personalizes...