As Google continues to innovate and expand its advertising offerings, text based search ads still prove their effectiveness. Text based search ads are usually the first results to appear before organic results. This year, Search Engine Land reported that in...
The Google Display Network has enabled online advertisers to reach a wide audience across millions of websites for more than fifteen years. In 2019, Google Display Ads are still extremely effective. We wanted to provide 40 quality examples of current Google Display...
Quick note – this post focuses on development for WordPress using the Divi Theme and WP-Rocket’s built in LazyLoad feature, however I’m sure much of the code or best practices would apply for website developers using LazyLoading and Anchor Link Smooth Scrolling across...
PROMOTIONAL EMAILS Promotional emails are sent with the intention of driving a consumer purchase or making a conversion. Promotional emails range from one-time offers to full email marketing campaigns, however when done properly provide your readers with more than...
SUBSCRIBER EMAILS Subscriber emails allow you to maintain an active dialogue with your customers and clients, as they’ve opted in to receive and read your updates. Make the most of each subscriber email effort by providing targeted, relevant content to your loyal...
