About the Travel Agency & Tour Booking Ecommerce Website & SEO Campaign
HiCartagena is a guest management firm focusing on full-service tours and experience solutions and concierge services in and around Cartagena de Indias in Northern Colombia. HiCartagena offers staffed charters of yachts, luxury vehicles, arrange end-to-end tours, trips, and house and mansion rentals, and more.
HiCartagena needed a website developer that had a strong understanding of how to rank to US tourists, so Chainlink relaunched and redeveloped their website, added custom property and boat/car rental listings, integrated WooCommerce as well as Rezzy for more effective conversions, and implemented strong lead generation with strong Call To Actions and forms. Finally, Chainlink implemented a multi-year Off-Page Backlink Building campaign that drove them to the top of search results in the US.
Project Type
Project Details
- Original logo, branding, and design for company website relaunch
- Custom online booking & management systems for arranging yachts, tours, transportation, lodging, and more
- Built incorporating SEO Best practices to make HiCartagena the highest visibility travel agency in Colombia
- Multi-year linkbuilding campaign, taking the website to the first page of Google search
Client Website
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Ecommerce Relaunch
Original logo, branding, and design for the company website relaunch. This included building a new WooCommerce setup allowing for the client to keep more of the proceeds from their sales and rentals.
Online Bookings & Reservations with Rezzy Integration
Custom online booking & management systems for arranging yachts, tours, transportation, lodging, and more. Chainlink implemented the third party tool Rezzy to allow for bookings on the fly and capture more revenue from active searches.
SEO Setup & SEO Linkbuilding Campaign
When rebuilding the ecommerce website, Chainlink followed all SEO best practices to make the site as discoverable as possible, and through a dedicated SEO off-page link building effort, HiCartagena.com became a top #1 tourism site in Cartagena for foreigners, allowing the company to more than quintuple it’s bookings and revenues within a year.
Read more about the Case Study Here.
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